Saturday, December 01, 2007

Not good, not bad... just Evel

Another chapter of my increasingly long-ago youth has departed the premises:

Evel Knievel died yesterday.



It's a fitting testament to the unparalleled weirdness that characterized America in the 1960s and '70s that one of our most recognizable entertainment icons from that period was a guy who jumped over large objects — and, on frequent occasion, failed spectacularly in the attempt — while riding on a Harley-Davidson motorcycle.

To young people who've grown up in the era of ubiquitous stunt reality television from Survivor to Jackass to The X Games, it probably seems bizarre that a professional daredevil was once such a novelty that his performances would sell out football stadiums, and make front page headlines in newspapers and lead stories on network news programs. But back in the day, Robert Craig Knievel Jr. — known to the world by his nickname, Evel — was that mammoth a star.

And believe me, we ate it up.

When Evel made one of his famous jumps on ABC's Wide World of Sports — the biggest thing going in televised sports in those pre-ESPN days — ratings skyrocketed. The clip of his spectacular crash at Caesars Palace in Las Vegas is one of the most repeated snippets of film in the history of broadcasting. When Evel made his ill-fated attempt to vault Idaho's Snake River Canyon in a rocket car designed by former NASA engineer Robert Truax, the world held its collective breath.

Elvis may have been the King, but Evel was the Emperor.

The youthful Uncle Swan was a major Evel Knievel fan. I owned his Ideal Toys action figure. I played dozens, maybe hundreds, of games on his Bally pinball machine. I devoured his cover story in Rolling Stone, and Shelly Saltman's unauthorized biography — the one that so incensed Evel that he assaulted Saltman with a baseball bat and spent six months in jail. I eagerly tuned in Evel's every TV appearance, even when he popped up as himself on dreadful programs I'd never have watched otherwise. A poster of Evel in his trademark white star-spangled jumpsuit adorned my bedroom wall. I paid actual money to see his self-starring 1977 biopic, Viva Knievel, and hardly cared that the man couldn't act. (The earlier Evel Knievel, starring the perpetually tan George Hamilton in the title role, was only marginally better.)

For a kid who loved comic book superheroes, Evel Knievel was as close to the real thing as one could get.

After his daredevil career ended in the early '80s, Evel Knievel's life meandered down a dark and painful road. He went bankrupt, ran repeatedly afoul of law enforcement and the Internal Revenue Service, and struggled with numerous health problems — some stemming from the world record number of broken bones Evel suffered in his infamous crashes; others, such as the hepatitis-C that necessitated a liver transplant in 1999, resulting from the numerous blood transfusions his injuries required. A lengthy history of diabetes and pulmonary fibrosis finally claimed the life of the self-proclaimed "last gladiator" at age 69.

Still, even in his final days, Evel was never far from the spotlight. Earlier this year, he found religion and was baptized on Robert Schuller's Hour of Power program in front of a nationwide TV audience. A couple of months ago, Evel Knievel: The Rock Opera premiered in Los Angeles to mostly positive reviews. Only a few days before his death, Evel settled a lawsuit against rapper Kanye West over Kanye's unauthorized use of Evel's trademarked image in one of his videos.

Despite the proliferation of self-destructive insanity in modern popular culture — and the ongoing career of Evel's son Robbie, who followed his father into the daredevil trade — we will never see the like of Evel Knievel again. He was truly an original, and unquestionably unique.

Thanks for all the thrills, Evel.

Happy landings.

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2 insisted on sticking two cents in:

Anonymous Tom Galloway offered these pearls of wisdom...

Within the last year, a group of Googlers did an internal use video promoting safety practices for the electric scooter fleet used to get between buildings at the Googleplex.

It's tag line?

"Don't be Evel."

Featured someone in a not-un-Evel like outfit flauting safety practices on a scooter and being chased by Google Security.

9:23 PM  
Blogger Mr. Fabulous offered these pearls of wisdom...

He was a bonafide icon, that's for sure. And totally badass.

3:40 AM  

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