Tuesday, May 30, 2006

The Verdict Is In: Cuban Blood (Dreaming of Julia)

One of the entertainment marketing tricks that really burns my bacon is the random retitling of a film for its DVD release. Take, for example, the charming little picture Dreaming of Julia. The title refers to the fantasies of the main character, a young Cuban boy coming of age during the time of the Castro rebellion. Our hero is befriended by — and develops a crush on — a beautiful American woman named Julia, who reminds him of the heroine of the Doris Day thriller Julie. The film is a gentle, warm-hearted slice of life, told in semiautobiographical fashion by first-time director Juan Gerard.

Some nudnik at Velocity Home Entertainment decided that more people would be likely to purchase Dreaming of Julia on DVD if the title were changed to Cuban Blood — a title that would be fine for a Miami gangster picture, but is wholly inappropriate for this film.

You'll get more of this rant in my review of Dreaming of Julia... I mean, Cuban Blood. But you'll also learn more about an unheralded cinematic treasure you just might enjoy. Please check it out if you're so inclined.

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